Specialization Areas: Personal Lines, Group Insurance, Commercial Programs/Insurance
With 15+ years’ experience in the property and casualty insurance industry, Alanna is a natural-born leader who thrives in the ever-changing landscape of the insurance industry. With a large client base in both commercial and personal lines, her main areas of focus have been municipal insurance, craft breweries, commercial realty, hospitality and trucking.
As Vice-President and Partner at Gifford Carr, Alanna leads the Personal Lines team, maintains a book of business of her own, and is involved in the daily operations of the firm. Her proven ability to develop practical solutions to complex challenges is what sets her apart. A true advocate for her clients, Alanna applies creativity and strategy to practically everything she does, recognizing that each client she works with has a unique set of needs.
She is an active volunteer in the industry, having served as a member of the Board for the North Bay Insurance Brokers Association and Past-President of the Young Brokers Council in Ontario. She is currently a member of the Board of Directors with the Insurance Brokers Association of Ontario, and you will also find her advocating for brokers and consumers on a regular basis at Queens Park and on Parliament Hill.
When you Alanna is away from the office, there’s a good chance you’ll find her somewhere on the water with friends and family or embarking on an exciting trip somewhere.